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Evaluating Your Efforts:

Focus Groups

Sample Teacher Screener (PDF) | Sample Recruitment Checklist
Sample Confirmation Letter | Sample Discussion Guide Outline

Sample Focus Group Discussion Guide Outline

  • Introduction and orientation (xx minutes)

  • General issues (xx minutes)
    • Problems facing public schools


  • Issues specific to project (xx minutes)
    • Inquiry-based teaching


  • Viewing of and reaction to product (xx minutes)

  • Appropriateness of content for the target audience (xx minutes)

  • Discussion of product usefulness (xx minutes)
    • Would you use this product?
    • What additional information or materials would you need to use this product?


  • Conclusions (xx minutes)
    • Does anyone have any final comments?
    • Is there anything you are walking away with today?


  • Thank participants (xx minutes)



In this section:
    Defining Audience
    & Goals

    Collaborating with
    Partners

    Defining
    Educational Content

    Choosing Appropriate
    Media

    Budgeting
    & Scheduling

    Determining
    Rights Needs

    Evaluating Your Efforts

        Finding an Evaluator

>      Focus Groups

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